HIALEAH PARK LAUNCHED RACE MEET WITH MEDIA | VIP RECEPTION SPONSORED BY OLIVA CIGAR COMPANY
BRINGING SOME OLD FASHIONED “GLAM” BACK TO THE RACES…
(Miami, Florida) December 18, 2012 -Historic Hialeah Park set the stage for racing to begin Saturday, December 15, 2012 and continue every Friday, Saturday and Sunday through February 17, 2013. Fans will have the opportunity to enjoy American Quarter Horse racing in what has long been considered “the world’s most beautiful race course.” This season also coincides with Phase 1 of Hialeah Park’s expansion, with construction of the casino, set to open in summer 2013, well under way. Oliva Cigar Company was a proud sponsor of one of South Florida’s gems. (pictured below: Frank Fiore, Hialeah Park Creative Director)
The Oliva Cigar Company jumped at the chance to sponsor the VIP/Media reception. The race track is not only a South Florida classic but also has an interesting connection to Cuba. The iconic flamingos which are a staple of the track since its opening were brought in from Cuba back in 1933.
(pictured at right: Oliva CIgar Director of Marketing and Gabriel Pineres of Creativas Group alongside two event models)
The venue hosted a kickoff reception for media and influencers this past Wednesday, December 12, 2012from 6:30-9:00PM featuring Hialeah Mayor Carlos Hernandez. This fabulous event included a cocktail reception and Q&A, and served to jumpstart the racing season as well as showcase the new happenings at Hialeah Park. Opened in 1921, Hialeah Park is considered an iconic venue which for years was “the” race track for horse racing enthusiasts. The park’s design was inspired by landmarks all over the world, including Longchamp in Paris and the casinos of Monte Carlo. Hialeah Park is now undergoing a re-birth under the leadership of John J. Brunetti, Sr. and the Brunetti family, owners of Hialeah Park since 1977. The Brunettis and their management team are determined to bring Hialeah Park back to its days of glory, when notables such as Winston Churchill, John F. Kennedy, and Frank Sinatra graced its gorgeous walkways. Phase 1 of the multi-phase build out project includes The Casino at Hialeah Park, featuring 870 slots, 21 poker tables, and various food, beverage and entertainment locations. It will also feature a multi-million dollar landscape design by world renowned landscape architect Raymond Jungles.
(pictured at right: John Brunettie Jr, Hialeah Park President; Hialeah Mayor Carlos Hernandez, Hialeah Park owner John Brunetti Sr; and Director of Gaming Steve Calabro)
Oliva Cigar Company was in full swing at the event as guests smoked Oliva Serie V cigars while sipping on cocktails sponsored by Diplomatico Rum. Oliva Cigar Company was acknowledged as a strong pillar of the community as Mayor Hernandez took to the microphone. Oliva’s Director of Marketing John Conroy represented Oliva as he educated guests on the quality and craftsmanship that goes into making Oliva’s premium cigars.
Hialeah Park is not only a race track but considered a mecca among horse enthusiasts. Jose Oliva was proud to have his company be part of the re-birth of one of the most storied sporting venues in the United States.
Hialeah Park is located at 2200 East 4th Avenue, Hialeah, FL 33010. Or call 305-885-8000 for further information.
Source: Information for this press release was provided by Creativas Group Public Relations. Leaf and Grape is happy to provide a FREE press release service to any cigar or wine company. Contact us for more details.