One of the new and exciting discoveries at this year’s IPCPR was Fratello Cigars. We were able to catch up with Omar de Frias, the company’s owner/founder. In this interview, de Frias gives us an inside look at his initial release, which is simply called Fratello – enjoy!
Springfield, VA – Entrepreneur Omar de Frias is pleased to announce the launch of the Fratello cigar (label/brand). Fratello will compete in the premium cigar market. de Frias is test marketing Fratello at select stores in the Greater Washington DC area with an official launch scheduled for September, 2013. The new (label/brand) will also be featured at the International Premium Cigar & Pipe Retailers Association (IPCPR) Annual Convention & International Trade show this July 13-17 in Las Vegas in the New Exhibitor section. Continue reading